AI creates enormous opportunities for financial advisers, and interest in DeepSeek has been immense. To understand the potential risks better, AdviserSoftware and InterGen Data have analysed DeepSeek’s terms and conditions. They have identified the following risks and provide recommendations to advisers on how to navigate DeepSeek:
,Key risks:
,Recommendations:
,Speaking on this, Robert Kirk, founder and CEO of InterGen Data, commented: “Chasing the latest and greatest tech can be thrilling, but the hidden risks around data privacy, ownership, and liability exposure are significant and should not be overlooked. Firms must have a clear risk assessment framework and ensure their AI partners align with the highest standards of security, compliance, and ethical AI use.”
,”The T&Cs give DeepSeek the right to store information, which even extends as far as payment data. Advisers should understand the above issues in the context of any AI tool of service they are using. While the points identified above are not exhaustive, they identify valuable issues advisers should always understand and document before starting to use any technology service,” explained Ian McKenna, founder of AdviserSoftware.com.
