Jeff Heine joins Novidea as Chief Revenue Officer

Insurtech Novidea is further strengthening its global leadership team with the appointment of Betterview and Groundspeed Analytics executive Jeff Heine as Chief Revenue Officer (CRO).

In his new role, Heine will be in charge of driving global revenue and further aligning Novidea’s sales, marketing, and other revenue-focused functions to achieve the company’s business and growth objectives.

With 20 years of Property and Casualty (P&C) insurance industry expertise, Heine is joining Novidea from Betterview, a remote property intelligence platform that turns data into actionable insights for P&C insurance carriers (acquired by Nearmap), where he most recently served as CRO.

Before that, he was CRO at Groundspeed Analytics, an AI-powered ingestion and data solution for the commercial P&C industry, later acquired by Insurance Quantified.

Through his career, Heine has other related experience including Guidewire Software and Adsensa (now Coupa Software).

Communication on Heine’s appointment, Roi Agababa, CEO of Novidea, said: “Jeff is an accomplished CRO in the Insurtech market with proven experience building high-performing global teams, establishing scalable processes, and leading growth initiatives.

“His talents will be invaluable as Novidea continues to scale up its global operations. Jeff joins our strong leadership team to help guide the company’s journey and to continue to deliver industry-leading innovation, quality, and value to our customers worldwide.”

Novidea is the creator of a cloud-based, data-driven enterprise insurance management platform for brokers, agents, MGAs/MGUs, carriers, and wholesalers.

With the addition of Heine, the company further strengthens its global leadership team, adding to the recent hires of Erez Nissim as Chief Technology Officer (CTO), Eran Ben Ezer as Chief Financial Officer (CFO), and Yaniv Cohen as Chief Customer Officer (CCO).

Heine commented: “I’ve spent the last two decades helping insurance brokers and carriers better assess and price risk, manage core processes and systems, and create efficiencies.

“I came to Novidea because I wanted to help reduce the friction brokers and carriers still experience in the insurance placement process and contribute to an innovative fast-growing company.”

He added: “I look forward to helping our customers grow their businesses and create a better insurance experience for policyholders. I am excited to join a company that has the right team and technology to make insurance more accessible to businesses and consumers through better use of data and insights.”

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