mea platform reports significant growth and unveils strategic growth initiatives

mea platform saw significant growth in 2024, with revenue rising 2.6 times and its client base tripling, providing a solid foundation for strategic growth initiatives in 2025.

Key milestones included global deployments across multiple Tier 1 U.S. and global insurance carriers, leading re/insurers, fast growing MGAs, and Lloyds of London.

Now three years into its development, mea is entering a new phase of accelerated growth. As part of this transition, the company is implementing a scaled operating model to enhance client connectivity and support, ensuring clients can seamlessly engage with mea worldwide.

As part of its growth strategy, mea has appointed Max Richter as CEO for the UK and EMEA.

Richter brings over 25 years of experience at the intersection of insurance and technology-driven transformation. He previously served as Managing Director at Accenture’s global insurance team, working with major P&C clients and leading AI-enabled underwriting initiatives.

Before that, he led growth across Europe for Detica NetReveal’s fraud detection SaaS platform.

Martin Henley, Founder and CEO of mea, said, “I am delighted with the progress we have achieved in 2024, and over the last three years since launching mea. In 2024 we met our growth plan for the business, having established strong industry relationships and demonstrated to clients the benefit of our technology. We are now integral to their operations, which has led to a tripling of our client base and increasing revenue 2.6 times.

“I’m excited to welcome Max to what will be a crucial next stage of our development. Max brings a wealth of experience and leadership to our team, and we are confident that his expertise will drive our continued success. Max will support me in driving global growth and his experience in leading insurance business and technology transformation on both local and global level will support our aims.”

Richter added, “I’m so impressed by the business that Martin has created in a short time, the reputation and the growth of the business creates a strong platform on which I can build. Bringing over 25 years of experience working with Insurance C-level leaders to transform their businesses, as well as experience of growing technology led businesses, from early stage to leading scale, is the right combination of experience for mea’s next stage of growth. The insurance industry is on the cusp of the most transformational wave, enabled by AI technology, that I have witnessed in my career, and I am so excited to engage the industry in solving some of their most pressing challenges, leveraging mea’s advanced AI enabled technology.”

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