Wright Flood to acquire assets of Poulton Associates

Wright National Flood Insurance Company (Wright Flood), a wholly owned subsidiary of Brown & Brown Inc. operating within Arrowhead Programs, has announced that its affiliate, Wright National Flood Insurance Services LLC, has entered into an agreement to acquire the assets of Poulton Associates LLC.

Founded in 1989 and headquartered in Salt Lake City, Poulton Associates is a provider of private flood insurance, offering coverage through its National Catastrophe Insurance Program (NCIP) and other insurance offerings.

The transaction is expected to close in November 2025, subject to certain conditions.

According to Wright Flood, the acquisition will make it the largest provider of flood insurance in the United States.

“This is an exciting day,” said Blake Poulton, President of Poulton Associates. “By bringing our complementary teams together, the future of flood looks ‘Wright.’ ”

Patty Templeton-Jones, CEO and Chief Program Advocate at Wright Flood, said, “We look forward to welcoming the Poulton team. Our organizations share a similar culture and a dedicated focus on providing comprehensive flood insurance and related protections to policyholders. The combination of our teams will enable us to deliver greater value to our customers, while also increasing the number of properties covered by flood insurance.”

Tom Kussurelis, President of Arrowhead Programs, said, “Poulton has long been recognized as one of the top companies in the flood insurance space.

“Together, Wright Flood and Poulton will present the largest and most comprehensive flood insurance offerings in the market. The combined knowledge will continue to provide a critical insurance solution for policyholders facing very real flood risks and help ensure that claimants get back on their feet when they really need the help – after a loss.”

“Our offerings are complementary, and producers and customers stand to benefit,” Poulton added. “It’s a true win-win and we look forward to all we’ll accomplish, together.”

Marissa Skinner, Managing Director at Poulton, stated, “By joining forces with Wright Flood, we can amplify our commitment to innovative risk solutions and deliver even greater value to our clients and partners.

“Together, we’re building a stronger foundation for the future of flood insurance.”